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Client: Converse/Journeys
Industry: Promotions
Program: Brand Environment |
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Overview:
Successfully combining two separate brand identities—an
exclusive new product launch and the release of a major motion
picture—Medallion Retail
helped increase sales for the Converse brand and Journeys retailers
through promotions of the movie tie-in product. Each consumer
touchpoint designed and developed by Medallion
Retail helped drive retail sales and build brand
awareness through consistent consumer messaging in direct mail,
in-store signage, and sweepstakes promotions geared towards
the young sports lifestyle consumer.
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Services:
Program Management
Fixture Design & Manufacturing
Fabrication & Material Resource
Digital PrePress
Print Production
Shipping & Fulfillment
Inventory Management
Replenishment
National/International Rollout |
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